When a company applies for membership, they agree to the membership agreements including the Bluetooth Trademark License Agreement. This allows a member company to use the Bluetooth word mark and logos with fully qualified and listed products. A company planning on selling a Bluetooth enabled product under their own company/brand name must:
- be a member to be properly licensed to use the trademarks, word mark or logos
- properly qualify and/or list their product(s) to comply with the Bluetooth Trademark License Agreement
Refer to the Bluetooth Brand Guide to learn more about correct use of names and logos.